PDMA’s Visions magazine
Visions is the Product Development and Management Association’s (PDMA’s) quarterly
magazine focused on keeping members abreast of trends and developments in the
new product development world and the latest thinking of product development and
management leaders. All PDMA members receive print copies of Visions.
Aricle Submissions
Visions welcomes article submissions or ideas. Call or email editor April Klimley —
732-530-1639 or visionsed@pdma.org.
Reprints and Copyright Permission
PDFs of articles are available for $3.50. Contact Deb Dupnik at PDMA headquarters for
reprint orders and copyright permission at deb@pdma.org or 1-800-232-5241, ext. 1.
PDMA 2010 Board Members
PDMA President and Chair
Bob Johnston
Vice Chair
Lee Shaeffer
Secretary-Treasurer
Edmund M. Ziegler
Advertiser Index
Kansas State University .......................................................................page 24
Classifieds ...........................................................................................page 43
NPD Recruiting ..................................................................................page 41
PDMA International Conference..........................................................inside Front cover
PD Ware ..............................................................................................page 9
Planview ............................................................................................page 35
VP Academic Affairs
Cheryl Nakata
VP Certification
Bill Kelleher, NPDP
advertisers listed in alphabetical order.
VP Chapters
Rüdiger Klein, NPDP
Visions Classified Ads
VP Conferences
Anne Orban, NPDP
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VP Marketing
Mark Adkins, NPDP
VP Publications
Albert L. Page, NPDP
VP International Affiliates
Christina Brodie, NPDP
The Product Development and Management Association
Promoting Excellence in Innovation
The product Development and Management association (pDMa) is the premier global
advocate for professionals and organizations working in the fields of new product development, management, and innovation. With more than 3,500 members representing
product development professionals and academics from all sectors of the economy in more
than 50 countries worldwide, pDMa provides resources, information, collaboration and
promotion to help members excel in their field. To join, please visit www.pdma.org or call
1.800.232.5241, ext. 1
Chapter, Affiliate & Alliance
Manager
Veronica Noble
International Conference
Director
Sabina Gargiulo
PDMA Webmaster
Deanna Bright
PDMA Headquarters Staff
VP Association Development
Jay Radovich, NPDP
VP New Services and Alliances
Thomas Hustad, NPDP
JPIM Editor
Anthony DiBenedetto, NPDP
General Manager
Amy Williams
Assistant General
Manager
Melissa Baldwin
Association Services
Manager
Deb Dupnik
Marketing and Web
Channel Manager
Kim Karagosian
Contact Information
1-800-232-5241,
+01 856-439-9052,
pdma@pdma.org
Further contact information can be found on the Contact Us page of www.pdma.org.
Directors-at-Large
Marion Herz, NPDP
Stephen Markham
Michael O’Connor, NPDP
Cheryl Perkins
Vivek Singhal
Gert Staal, NPDP